Marketing/Patient Tracking
Generate leads continuously and follow through every time; with PatientNOW, none of your potential patients slip through the cracks. Our medical marketing software places the most effective tools right at your fingertips.
Pathways
PatientNOW Pathways is a powerful management tool designed to steer a patient through your practice. Purchasing and implementing PatientNOW’s Treatment Pathways is like hiring a full time patient care coordinator without having to pay for their salary and benefits. The information contained in Pathways can be used to track:
Pathways keeps you connected with your patients, while providing the tools to increase revenue. The system tracks where referrals come from, the value of each lead, which staff members are making sales, and which procedures are making money.
Email Marketing
Send beautiful full color e-mail blasts to thousands of your patients. You can announce events happening at your office or target specific patients for special offers. Our integrated program is compliant with spam regulations and gives every patient the option to unsubscribe from your mailings. Use analytics to measure the results of each e-blast, so you and your staff become more effective in patient prospecting.
Learn more about PatientNOW Email Marketing
Online Patient Registration
With the MXRegister Patient Portal, patients can fill out a simple form online and submit it securely to the server. An email will then notify you to retrieve the information and follow up. Your EMR will download the information, eliminating data entry and saving you time.
Learn more about Online Patient Registration
Automated Appointment Reminders
Email: After your patient consents to receive email appointment reminders, PatientNOW signs into your email and sends the reminders with no staff involvement needed. You can choose different email templates for each appointment type and send the reminders at a specified time.
Text Message: If your patient consents to receive text appointment reminders, PatientNOW signs into the carrier’s website sends text reminders – with no cost to you and no staff involvement. Just set up the text message for each appointment type and the specific time you want them sent out.
Before and After Photos
Photos make an incredible impact – when they are presented properly. Our programs make it easy for you to showcase the results you have achieved, so your prospects take notice. Photos can be shot and saved right into your EMR, allowing you to “tag” each photo with relevant information. Use the photos in an online gallery, during patient consultations, or during a Power Point presentation.
Learn more about the Photo Media feature
Print Mail Campaigns (they still work!)
Mail Campaigns are cost-effective and easy to measure. Patient NOW includes tools to easily generate labels, envelopes, letters and packages for mailing. Pull a report and use it to target certain patients (i.e. all Botox patients) Then send your mailing to specific neighborhoods or areas with the ideal demographic.





