The Importance of Patient Follow-Up

It may not seem as though you are building the same patient relationship in plastic surgery as you do in other areas of practice, but if you are serious about growing your patient base, relationship is a must. Patients that have one plastic surgery often come in for additional procedures over time and a good


Why You Need a Review Management Tool

Individuals looking for plastic surgery today are relying more and more on the information they collect online for choosing the right surgeon for their needs. This includes online reviews written by former patients, much to the chagrin of plastic surgeons across the country that are still trying to embrace the idea of reputation management. Fortunately,


Incorporating New Look Now into Your Practice

PatientNOW offers the latest in customizable software solutions for busy plastic surgery practices. Now, our clients can take patient engagement to the next level by incorporating New Look Now into the mix. New Look Now features a personalized treatment visualization platform that allows patients to “see” the results of their procedures before they book their appointment.


Benefits of Subscription Pricing

If you are looking for EMR and practice management services, you may be facing a number of different options. One thing to consider is whether to go with standard installation software or a cloud-based system that offers subscription pricing. Also known as Software as a Service or SaaS, this approach has been gaining steam in


The Importance of a Mobile CRM

You may not think of customer relationship management (CRM) as an essential part of your medical practice. However, like any business, your goal is patient acquisition and retention if you are serious about building your patient base. CRM is the way to see improvements in both of those areas. Mobile CRM is the way to


PatientNOW and Email Marketing for Your Practice

While there are many options for marketing your plastic surgery practice today, few continue to be as popular and effective as email marketing. This cost-effective approach allows you to communicate with both current and prospective patients, alerting them to new services, products and promotions. By creating eye-catching email blasts, you can ensure your patients will


Using Before and After Photos to Your Benefit

Before and after photos are an essential component to any successful plastic surgery practice. You use them to market your practice to prospective patients, while patients use them to select the best plastic surgeon for their needs. High quality before and after photos demonstrate the professionalism of your office and give your patients the confidence


5 Bright Ideas for Patient Retention

Perhaps you have made a careful study of how to attract patients to your office and the increase in patient acquisition has been positive. Now, how are you going to keep those patients that have come in for a consultation or even an initial procedure? Patient retention is another important aspect of medical marketing and growing your practice


Staff Training Tips to Convert Patient Leads

While you have been focusing on your Google rankings to increase the number of patient inquiries to your office, have you been equally focused on converting those patient leads into actual appointments? Without effective conversion, your marketing efforts may not make a noticeable difference in your practice, other than keeping office staff busy on the phone all day. Make