S6 EP4 | Balancing Motherhood and Entrepreneurship
Owner of Cavina Med Spa and mom of three, Blair Linsley, appears on this week's episode to share her journey from pediatric nursing to entrepreneurship. Blair delves into the driving…
Capturing Clients: Demystifying the Cosmetic Consumer’s Journey
At any given time, prospective clients are at different places on a journey toward an aesthetic purchase. Understanding what sets clients on the buyer’s journey and how you can encourage…
Maximizing Your Marketing Dollars: 5 Proven Ways to Improve Lead Conversion
In order to build a thriving aesthetic practice in 2024 and beyond, marketing is key. However, something that is often overlooked is the importance of the right training and tools…