Building Trust with Millennial Patients & Catering to Their Unique Nuances

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In 2020, it was forecasted that the global medical aesthetic industry will be worth $22.5B by the end of 2025 and grow at a 14.9% CAGR. Within the total addressable market in medical aesthetics, Millennials are the only generation with full purchasing power expected to gain market share. While the Millennial consumer market is still underpenetrated and untapped, this generation is continuing to seek aesthetic treatments at increasing levels and with this comes many unique nuances in their buying behavior and values. In this course, attendees will cover the CORE Four Strategies to effectively build trust with Millennials and keep them coming back for more.

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Enhance Lead Conversion, Per-Patient Spend, and Retention with the New PatientNow Essentials Concierge

Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.

Virtual Practice Workshops: Insights From the Experts
Profitable Patient Relationships

Powerful online webinar training, engineered to provide medical professionals with the business and clinical education you need to survive and thrive in 2024 and beyond. Learn from top industry KOLs, including leading healthcare attorneys, practice management experts, finance specialists and successful practice owners just like you — who all share their knowledge, experiences and proven strategies to achieve maximum success in today’s competitive landscape.


TOPICS: Webinars


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