William Beeson, M.D.

“The system paid for itself within the first 6 months in reduced transcription and clerical costs alone! PatientNOW helps our patients feel that we are on the cutting edge and that we have a high‐tech, high touch practice. We can identify with patients a little more personally. It is the best EMR and marketing software we have found.”

Profitable Holiday Promotions for Med Spas and Aesthetic Practices: How to Increase Seasonal Revenue Without Cutting Into Margins

The holiday season is one of the most profitable times of the year for med spas, plastic surgery centers, and aesthetic wellness practices. Between November and January, patients are motivated…

The Ultimate Guide to Instagram Micro-Influencer Marketing

Micro-influencers represent the new frontier in medical aesthetic marketing. A micro-influencer is an everyday person who has harnessed between 1,000 and 100,000 followers on social media. Harnessing a micro-influencer and…

Medical Photography Equipment: Are You Paying Too Much?

Whether you’re building a before and after portfolio to showcase beautiful outcomes or using photography for teaching and education, your office needs to take photos of patients on a daily basis. Great photos boost sales, so you want your…