S5 EP12 | Maintain High Standards & Focus on Results

Power couple Michael & Loretta Zanetti, join #TrueToForm to discuss their inspiring journey from active duty military to opening up a successful medical spa in Tampa, FL. Tune in to hear their insight on the explosive growth the industry is experiencing, and how they have been able to differentiate themselves in a commoditized market, including:

  • How tattoo removal remains to be the foundation of their business & creates a gateway into higher-margin treatments
  • The importance of consistent, quality patient care over everything else
  • How aesthetic treatments can change lives, not just looks
  • Where the regulatory environment is headed with increased market penetration
  • How they’ve been able to elevate their business to where they are now booking 600 appointments a month
Be Sure to Subscribe to True to Form on Your Favorite Podcast App!

Let’s Take Your Practice to the Next Level

True To Form Podcast: Authentic & Transparent
Hosted by President & Co-Founder of RxMarketing, True to Form is a regular podcast that features leaders who are making headway in the aesthetic, anti-aging and elective medical industries. Tim Sawyer is a two-time Inc. 500 entrepreneur and a highly regarded faculty speaker for 28+ medical associations.


TOPICS: Podcast


You Might Also Like
S6 EP14 | The Rise of the VIO Med Spa Franchise

Joe Stanoszek, Founder, and Ryan Rao, Chief Development Officer of VIO Med Spa, sit down with host Audrey Neff on this week's episode of True to Form. Joe and Ryan…

6 Benefits of an Online Patient Payment Solution for Medical Providers

Your patients are already used to making electronic payments for a variety of products and services, so it only makes sense for your medical facility to offer an option for…

Medical Photography Equipment - are you paying too much?

How much should you spend on medical photography equipment? Without a doubt, your office needs to take photos of your patients on a daily basis. Whether you’re building a before…