S7 EP6 | Maximizing Patient Lifetime Value: Treatment Plans, Retail Skincare and Energy-Based Devices

In this episode, host Audrey Neff interviews Dr. Mark (Swers) Swierczewski, a dentist by trade and owner of Luminescence Medical Esthetics. Dr. Swers shares his journey from dentistry to medical aesthetics and discusses his practice’s unique approach to developing lifetime experiences for patients, building strong retail skincare revenue streams, managing expectations, ROI with energy-based devices, and so much more.

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True To Form Podcast
Hosted by PatientNow Director of Marketing and International Speaker, Audrey Neff, True to Form is a podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing all aspects of your aesthetic practice this year and beyond.


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