In this episode, we invite Audrey Neff to share her expertise and experience with our audience on how to strategically market to your patients in a variety of ways in today’s technology driven world. She focuses in on the power of attaining patient reviews, converting online traffic into booked consults, click to brick marketing, as well as shares many other pearls of marketing wisdom that she’s gained as she’s now become one of the most sought after marketing minds in both the Medical Aesthetic and IV Therapy industries.
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.
Let’s Take Your Practice to the Next Level
The Tap Podcast – American IV Association AIVA
The American IV Association (AIVA) is committed to its members and the advancement of the IV hydration therapy community and offers essential up-to-date compliance resources for members through training, events, detailed content, and other resources, including state-by-state requirements for licensing and certification, operations, and marketing. AIVA will track government enforcement activity, regulatory guidance, and emerging trends – translating the confusing body of information into practical, actionable steps for AIVA members. The resources provided will enable members to improve their practices, manage risks, and develop effective compliance. Additionally, AIVA provides knowledgeable and specialized resources for training and business development. Their membership and website resources will be launched in the coming weeks, beginning with: Florida, California, Texas, Georgia, Nevada, New York, Arizona, North Carolina, Ohio and Michigan.
TOPICS:
The digitization of the healthcare industry has enabled medical professionals to move away from physical paper files and towards electronic medical record (EMR) systems. This shift offers a variety of…
Medical records are an essential part of healthcare, giving providers important client information they can use to deliver better service. However, keeping track of paper documents and forms can be…
We've laid out a list of recommendations that we believe the best electronic medical record (EMR) systems should always provide. These are the benefits to consider and the questions to ask when you review a particular provider for your med spa or clinic.