In 2019, Millennials accounted 19% of the North American aesthetic market and are expected to increase to 26% by the year 2024. Additionally, Millennials spent $5.9B on aesthetic services and products (in the United States and Canada) in 2019. However — given the low market penetration of Millennials, this generation poises powerful potential to fuel the future growth of your practice. Attendees will uncover how to effectively attract, convert & retain more Millennial patients, while also prepping their business tactics for the emerging market segment of Gen Z.
Next Live Webinar:
Your Reputation is King: Strategies to Drive More Google Reviews in Your Practice
Presented by
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.
Virtual Practice Workshops: Insights From the Experts

Powerful online webinar training, engineered to provide medical professionals with the business and clinical education you need to survive and thrive in 2024 and beyond. Learn from top industry KOLs, including leading healthcare attorneys, practice management experts, finance specialists and successful practice owners just like you — who all share their knowledge, experiences and proven strategies to achieve maximum success in today’s competitive landscape.
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