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Learn actionable tactics to strengthen your brand, boost retention, and generate new leads — all from your most valuable patients.
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A satisfied patient isn’t just the end of a successful treatment, they’re the beginning of your most effective marketing strategy. Sam Peek and Audrey Neff walk you through the full patient journey from initial consult to long-term brand ambassador. We’ll show you how to capture authentic proof through before-and-afters, reviews, videos, patient stories, and how to turn that content into compelling social media, website features, and conversion-driving campaigns. You’ll walk away with actionable tactics to strengthen your brand, boost retention, and generate new leads, all from your most valuable patients.
Key Takeaways:
Audrey Neff
Senior Director Marketing Strategy
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings a decade of experience in the medical aesthetics & wellness fields, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, award-winning peer-reviewed author, host of the True to Form podcast, frequent industry contributor to market research, and has personally been invited to lecture for some of the largest aesthetic brands worldwide, including Obagi Medical, Sinclair, and Merz Aesthetics.
Sam Peek
PatientNow insights and updates, shared when there’s something worth knowing.
