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Learn how to drive more five-star Google reviews, avoid common reputation mistakes, and climb local search rankings to win more patients.
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When a potential patient searches for an aesthetic provider, your online reputation decides whether they ever reach out. 97% of people learn about local businesses online, 95% read reviews before they buy, and 94% of millennials have avoided a practice because of a single bad review. In this on-demand session, PatientNow’s Audrey Neff teams up with Creed Walker of Swell to break down how to win more five-star Google reviews and climb your local search rankings.
Learning Objectives:
Audrey Neff
Senior Director Marketing Strategy
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings a decade of experience in the medical aesthetics & wellness fields, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, award-winning peer-reviewed author, host of the True to Form podcast, frequent industry contributor to market research, and has personally been invited to lecture for some of the largest aesthetic brands worldwide, including Obagi Medical, Sinclair, and Merz Aesthetics.
Creed Walker
Head of Business Development, Swell
Creed Walker is the Head of Business Development for Swell, the reputation management platform that integrates with PatientNow. He works with aesthetic practices to help them strengthen their online reputation, generate a consistent flow of patient reviews, and rank higher in local Google searches so more prospective patients find and choose their office.
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