Join Audrey Neff as she sits down with Kara McClanahan, CEO of Aesthetic Practice Partners, for a deep dive into the top industry trends and success strategies for 2025. Kara unveils the most common start-up pitfalls, the power of strategic business planning, and the keys to crafting a standout brand identity. This episode goes beyond the basics—exploring expert pricing and consultation techniques, the booming field of regenerative medicine, and innovative ways to maximize revenue per appointment. Plus, discover how culture and a strong unique selling proposition can set your aesthetic practice apart in today’s competitive market. Don’t miss this insightful and game-changing conversation with two industry experts.
Be Sure to Subscribe to True to Form on Your Favorite Podcast App!
Let’s Take Your Practice to the Next Level
True To Form Podcast
Hosted by PatientNow Senior Director of Marketing Strategy and International Speaker, Audrey Neff, True to Form is a podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing all aspects of your aesthetic practice this year and beyond.
TOPICS:
You Might Also Like
Scaling your aesthetic practice is good for business, your employees, and your community. As your med spa grows, you’ll be able to serve more patients, which can translate into an opportunity to boost your revenue and cut down on appointment…
While long-standing relationships provide a consistent revenue stream, every med spa must convert leads into prospects to survive long-term.
Automate how you order, track, and review labs in order to provide the best patient experience.