Power couple Michael & Loretta Zanetti, join #TrueToForm to discuss their inspiring journey from active duty military to opening up a successful medical spa in Tampa, FL. Tune in to hear their insight on the explosive growth the industry is experiencing, and how they have been able to differentiate themselves in a commoditized market, including:
- How tattoo removal remains to be the foundation of their business & creates a gateway into higher-margin treatments
- The importance of consistent, quality patient care over everything else
- How aesthetic treatments can change lives, not just looks
- Where the regulatory environment is headed with increased market penetration
- How they’ve been able to elevate their business to where they are now booking 600 appointments a month
Be Sure to Subscribe to True to Form on Your Favorite Podcast App!
Let’s Take Your Practice to the Next Level
True To Form Podcast: Authentic & Transparent
Hosted by President & Co-Founder of RxMarketing, True to Form is a regular podcast that features leaders who are making headway in the aesthetic, anti-aging and elective medical industries. Tim Sawyer is a two-time Inc. 500 entrepreneur and a highly regarded faculty speaker for 28+ medical associations.
TOPICS:
You Might Also Like
Medical providers and aesthetic clinics are able to deliver a high level of patient care, thanks to their extraordinarily gifted staff, but even the best practices can still struggle to…
Optimize med spa intake with RxPhoto’s digital forms. Boost conversions, reduce admin tasks, and streamline booking, waitlists, and consultations.
It’s basic business that patients who already bought once are easier to convince to buy again. In times of trouble, those repeat clients are a lifeline for businesses and should be the focus of your marketing efforts.