Scot Bradley Glasberg, MD

A woman using her phone camera at a medical clinic
Capturing Clients: Demystifying the Cosmetic Consumer’s Journey

At any given time, prospective clients are at different places on a journey toward an aesthetic purchase. Understanding what sets clients on the buyer’s journey and how you can encourage…

a before and after photo of a woman's face
11 Rules to Make Before and After Galleries More Effective

Rule #1: Have a link to your before and after gallery on your website's menu With so much information available on the internet today, if someone can’t find what they need…

a woman's face is being scanned
How PatientNow is Transforming Plastic Surgery with Their New EMRs 

Electronic medical records (EMRs) are quickly revolutionizing how doctors in all fields interact with and treat their patients, especially in plastic surgery. EMR software such as PatientNow's suite of EMRs…