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August 17, 2023

The PatientNow Team
In this episode of True to Form, host Audrey Neff welcomes Krystie Lennox, PA, founder of Lennox Aesthetics and co-founder of the Aesthetic Extender Symposium. An industry trailblazer, Lennox shares the motivation behind building one of the most successful medical conferences devoted specifically to advancing the clinical skills and business acumen of aesthetic extenders, the physician assistants and nurse practitioners who form the backbone of so many practices.
Extenders, including PAs and nurse practitioners, deliver a large and growing share of aesthetic treatments. Yet for a long time, education and professional development tailored to their specific needs lagged behind. Lennox recognized this gap and set out to fill it, creating a platform designed to help extenders grow both as clinicians and as business-minded professionals.
Lennox's signature contribution is a conference built from the ground up for extenders. Rather than treating them as a secondary audience, the symposium centers their needs and ambitions.
As demand for aesthetic treatments grows, the industry depends increasingly on skilled extenders to deliver care. Investing in their development is therefore not just good for the individuals; it strengthens the entire field. Better-trained extenders deliver safer, higher-quality results, which protects patients and elevates the reputation of the practices they work in.
Lennox's philosophy is that extenders thrive when they develop both clinical excellence and business savvy. A great injector who also understands how to build value, manage patient relationships, and contribute to a practice's growth becomes far more valuable. The symposium deliberately addresses both dimensions because they reinforce one another.
Lennox's story is also one of entrepreneurship and vision. She saw an unmet need and built a solution that has become a fixture in the industry. Her journey illustrates how identifying a genuine gap, and serving an underserved group well, can create something both impactful and successful.
Lennox's work empowering extenders highlights a vital truth: as the industry grows, supporting the professionals who deliver the bulk of care is one of the smartest investments a practice and the field can make.

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