3 Crucial Touchpoints You Need in 2022 to Dominate Your Local Competition
Learn how to leverage each touchpoint of the patient journey to optimize the quality
of your patients’ experiences, and to maximize your local market presence.
Presented by: Zeke Kuch, Chief Revenue Officer, Swell
The Top 4 Marketing Mistakes & How to Correct Them to Improve Profitability
- Initial Search: What are the key elements to standing out and being chosen?
- Post-treatment: What opportunities are you missing out on after treatment?
- Exit: How can I turn my patients into champions of my practice?
Uncover the most common marketing mistakes in today’s current aesthetic marketplace
and how to combat them to set your aesthetic practice for success in 2022 and beyond.
Presented by: Audrey Neff, Director of Marketing, PatientNow, RxMarketing
Next Live Webinar:
Your Reputation is King: Strategies to Drive More Google Reviews in Your Practice
Speakers
Zeke Kuch has served as Swell’s Chief Revenue Officer since he co-founded the company in 2016. As CRO, Zeke oversees the go-to-market initiatives of the business including sales, marketing, and partnerships. He has extensive experience helping businesses scale, specifically in the technology and software sectors where he acts as an advisor to various startups.
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.
Virtual Practice Workshops: Insights From the Experts

Powerful online webinar training, engineered to provide medical professionals with the business and clinical education you need to survive and thrive in 2024 and beyond. Learn from top industry KOLs, including leading healthcare attorneys, practice management experts, finance specialists and successful practice owners just like you — who all share their knowledge, experiences and proven strategies to achieve maximum success in today’s competitive landscape.
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