Wednesday, April 2 @ 2:00pm EST

The Top Membership Program Mistakes Killing Your Revenue & How to Fix Them

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Struggling to build a membership program that actually boosts revenue or unsure where to start to launch a new one?  We reveal the biggest membership pitfalls and how to avoid them in 2025. You’ll walk away with a clear strategy to create a high-value, high-retention membership program that fuels your practice’s growth.

Watch our webinar to learn how to:

  • Uncover common mistakes when building a new membership program
  • How to create programs based on ‘value” vs. “price’
  • Review the top performing membership models in 2025
  • Sales strategies for increasing adoption with these programs
  • How to keep members engaged with your practice 
  • PatientNow membership module demo
  • Q&A session with attendees



Meet Your Speakers

Audrey Neff, Senior Director Marketing Strategy

Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings a decade of experience in the medical aesthetics & wellness fields, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, award-winning peer-reviewed author, host of the True to Form podcast, frequent industry contributor to market research, and has personally been invited to lecture for some of the largest aesthetic brands worldwide, including Obagi Medical, Sinclair, and Merz Aesthetics.

Travis Mydlo, Senior Solutions Architect

Travis Mydlo is a seasoned professional with a decade of experience in the medical aesthetic and wellness business field, specializing in solution architecture and business development. Currently serving as a Senior Solutions Architect at PatientNow, a leader in practice management solutions for aesthetic medical practices, Travis has played a pivotal role in designing and implementing innovative solutions that enhance operational efficiency and patient engagement. He is a 2x winner of the PatientNow Sales Champions Club and a 2x PatientNow Cornerstone Award winner, recognizing his exceptional contributions and achievements within the company.

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