In order to build a thriving aesthetic practice and avoid the status quo, marketing is vital. However, something that is often overlooked is the additional importance of having the right culture, training, tools and USP (unique selling proposition) to differentiate your practice and improve patient engagement. In this course, attendees will unpack the top things to consider when building your brand, cultivating your USP, and the utmost importance of staff education in medical aesthetics.
Next Live Webinar:
Your Reputation is King: Strategies to Drive More Google Reviews in Your Practice
Presented by
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.
Virtual Practice Workshops: Insights From the Experts
Powerful online webinar training, engineered to provide medical professionals with the business and clinical education you need to survive and thrive in 2024 and beyond. Learn from top industry KOLs, including leading healthcare attorneys, practice management experts, finance specialists and successful practice owners just like you — who all share their knowledge, experiences and proven strategies to achieve maximum success in today’s competitive landscape.
TOPICS:
You Might Also Like
Medical practices face the unique challenge of balancing effective administrative oversight against a focus on patient care. Many providers have turned to healthcare customer relationship management (CRM) solutions to address this issue. A CRM system is software that enhances your ability…
Electronic medical record (EMR) systems are digital records of patient health information used within a healthcare organization. Migrating to a new EMR system is a pivotal decision for med spas…
For years, the medical spa industry was defined by injectables, lasers, and skin-deep transformations. Botox, fillers, and devices built a booming category—and they’re still essential. But something bigger is happening…