Revenue Generator


“Because of PatientNOW my retention rate for BOTOX patients has climbed from 50% to 75%! And I love using PatientNOW on my iPad. Now I can pack the power of the entire office staff in my hand. It’s totally portable and complete…plus it’s cool!” – Peter J. Capizzi, M.D.

Capture every prospect and keep them coming back. Pathways patient acquisition and retention automates your workflow to streamline a consistent sales follow-up process that generates more treatments and surgeries. Pathways ensures no prospect or patient falls through the cracks. It is like having an extra staff member with a perfect memory. By improving your patient’s experience, your practice will increase retention and referrals.

  • Automated email follow-up – ensures every prospect is followed up within a timely manners
  • Automated appointment reminders – email and text reminders help reduce your appointment no-shows
  • Employee task lists – phone calls, letters, packets and emails help move patients more consistently through the decision-making process faster.
  • Referral tracking – analyze marketing effectiveness and ROI
  • Commissions and productivity – track staff effectiveness

Marketing With Email & Text

Patient lists can be generated from a variety of criteria allowing you to send custom email blast or text blast to your patients. All controlled by patient consent to receiving email or text.


Membership & Loyalty Programs

With patientNOW, you can NOW fully integrate a flexible patient membership/loyalty program right from within your Patient Management System.

Customer Loyalty Statistics

  • 81% of consumers are more likely to continue doing business with brands that offer loyalty programs
  • 75% of consumers say loyalty programs are part of their relationship with brands
  • 73% of loyalty programs members are more likely to recommend brands with good loyalty programs
  • 74.17% of women said they would refer a friend to a loyalty program that they participate in vs. 67.05% of men
  • 66% of consumers modify amounts they spend to maximize points or investment

Featured Functionality:

  • Configuring Membership Plan Functionality
  • Add or Modify Promotional Discounts
  • Flexible Parameters such as start and end dates
  • Easy Invoicing
  • Automatic Discounts for qualified purchases
  • Unpaid Membership Invoicing
  • Automatic Monthly Invoicing
  • Membership Summary Report

Learn More

Financial Reporting

reportNOW uses pivot table functionality to allow you to slice and dice your data in a way that is meaningful and effective for you. It is designed with a mixture of custom lists, print buttons on configuration tabs, management tabs, and pivot tables. In addition, we included new pivot tables for payments, appointments, and conversion and retention.