Heidi Gilchrist, MD

5 Ways Medical Practices Can Benefit from an Advanced CRM

Medical practices face a unique challenge: Balancing effective administrative oversight against a focus on patient care. To address this issue, many providers have turned to customer relationship management (CRM) solutions.…

Top 5 Benefits of a CRM System for Your Aesthetic Center

When you operate a medical spa, you understand that patient care and practice management go hand in hand. That’s why many aesthetic centers have come to rely on customer relationship…

Tips for Creating Stunning and Accurate Before and After Photography

Before and after photos are a powerful marketing tool for aesthetic practices because they show potential clients what they can expect from your services. However, these images are only effective…