Level Up Your Practice: Mastering the Integration of Wellness Services in 2025
Expand your practice and elevate patient satisfaction by incorporating wellness or medical weight loss services into your existing business. In this webinar, attendees learn how to seamlessly blend wellness with aesthetics to create a holistic experience that drives patient loyalty and revenue growth. Discover actionable strategies for selecting the right wellness services, creating unique programs/packages, marketing to your target audience, and delivering value that sets your practice apart. Whether you’re looking to diversify your offerings or enhance your current services, this course provides the tools you need to succeed in the growing wellness market.Â
Watch our webinar to learn:
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Meet Your Speakers
Audrey Neff, Senior Director Marketing Strategy
Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings a decade of experience in the medical aesthetics & wellness fields, with a strong passion for helping practices achieve maximum success in their business. She is an international speaker, award-winning peer-reviewed author, host of the True to Form podcast, frequent industry contributor to market research, and has personally been invited to lecture for some of the largest aesthetic brands worldwide, including Obagi Medical, Sinclair, and Merz Aesthetics.
Travis Mydlo, Senior Solution Architecht
Travis Mydlo is a seasoned professional with a decade of experience in the medical aesthetic and wellness business field, specializing in solution architecture and business development. Currently serving as a Senior Solutions Architect at PatientNow, a leader in practice management solutions for aesthetic medical practices, Travis has played a pivotal role in designing and implementing innovative solutions that enhance operational efficiency and patient engagement. He is a 2x winner of the PatientNow Sales Champions Club and a 2x PatientNow Cornerstone Award winner, recognizing his exceptional contributions and achievements within the company.
Amanda Baldwin, Designs for Beauty
Amanda Baldwin, MS, is the Sr. National Account Executive at Designs for Beauty™ with over 13 years of experience in the nutraceutical industry. She holds a Master of Science in Nutritional Business Leadership and has played a key role in developing multiple six- and seven-figure brands. Amanda was played a key role in developing Designs for Beauty™, a high-quality nutraceutical brand curated specifically for the aesthetic industry. Specializing in inside-out wellness solutions, Amanda empowers practices to implement strategic retail initiatives that enhance patient outcomes, drive revenue growth, and build sustainable, profitable businesses.

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