Top 4 Tactics to Improve Retail Skin Care Sales in Your Practice

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Did you know that around 18-20 percent of your practice’s revenue should be driven by your retail sales? Retail skincare should be an integral part of your practices’ business plan. Why? It doesn’t just improve patient outcomes — it has a direct impact on your business’s bottom line. Unfortunately, most practices fall short in this arena. In this course, we will discuss four powerful tactics to implement in your practice to improve retail sales, patient outcomes, recurring revenue, and patient lifetime value.

Presented by: Audrey Neff, Director of Marketing, PatientNow & RxMarketing

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Audrey Neff currently serves as the Senior Director of Marketing Strategy for PatientNow, which provides practice management solutions for more than 5,000 aesthetic businesses worldwide. Audrey brings more than a decade of experience in sales and marketing, nine years of which have been in the medical aesthetics field. She is an award-winning peer-reviewed author, an international speaker, host of the True to Form Podcast, and has held faculty positions for 27+ medical associations and conferences across the globe.

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