In this episode of True to Form, host Audrey Neff leads a transparent conversation with Heather Allan — Mom, speaker, clinical trainer, and owner of two-location medical spa, Bright Esthetics & Body Wellness. Heather shares countless powerful pearls and challenges behind becoming an employer and boss, managing a team of ten, plus some of her biggest branding and marketing mistakes she’s made along the way in scaling her practice.
Be Sure to Subscribe to True to Form on Your Favorite Podcast App!
True To Form Podcast
Hosted by PatientNow Senior Director of Marketing Strategy and International Speaker, Audrey Neff, True to Form is a podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing all aspects of your aesthetic practice this year and beyond.
TOPICS:
You Might Also Like
Each phase of the buyer’s journey benefits from its own specialized marketing approach. Nowadays, social media has irrevocably transformed the face of advertising and plays a pivotal role in each…
How much should you spend on medical photography equipment? Without a doubt, your office needs to take photos of your patients on a daily basis. Whether you’re building a before…
Rather than using traditional paper documents, clinics can use EMRs to keep track of contacts, health data, and financial information. EMRs can be used for many common tasks, offering a variety of advantages over traditional management practices.